When customers start doing crazy things just to cancel their mobile phone contracts, it is very obvious that the mobile carriers are doing something really wrong. According to The Washington Post, one customer faked his death to avoid paying $175 to cancel his long-term contract with Verizon Wireless!



While a two-year contract is a standard in this industry, poor customer service drives many people to switch to other services. This creates a big problem since these operators penalize subscribers who pre-terminate their contracts with hefty exit fees.



Some wireless companies are developing measures to improve their customer service but so far the results remain disappointing. In case these companies failed to realize, one of the basic customer service rules is to be helpful even if there is no immediate profit to gain. It’s tragic how they failed to understand a very simple concept.



On the other hand, this is a rather lucrative opportunity for many starting wireless companies - a passionate and effective customer service. For now, let’s mourn for the death of customer service in the wireless industry.

This entry was posted on Tuesday, August 21st, 2007 at 6:02 am and is filed under Cell Phone. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.